Bildschirmfoto 2018-04-26 um 18.36.09

Infographic: 10 Amazing Examples of Nudge Theory

Is it ethical to force people to act in certain ways? According to conventional wisdom, it is not, particularly in western societies, which prize freedom and individualism, perhaps above all else.  However, according to Nudge Theory, there is another way, less paternalistic than merely forcing your customers, clients or citizens to do certain things. This[…]